Our Story
What began as a tweet became a movement. The story of Pheha Plastic
Founded by Limpho Thoahlane in 2021, Pheha Plastic was born from a viral Twitter thread about recycling. Hirundo Energy responded not with applause but with action partnering to provide essential recycling machinery. From tweets to transformation, the journey is still unfolding.
Mission
Stimulate local economic development in Morija and surrounding areas.
Raise environmental awareness through clean-ups, workshops, and education.
Divert plastic waste from landfills and landscapes.
Create green jobs through collection, recycling, and production.
Champion climate change mitigation and advocate for progressive waste legislation.
Vision
To become a leading force in environmental education and sustainable waste management in Lesotho, transforming plastic pollution into opportunity and climate resilience.
Values
Environmental Responsibility: Reduce dependence on raw materials and minimize pollution.
Community Empowerment: Equip people with the knowledge and tools to lead change.
Sustainable Employment: Foster economic stability hrough green job creation.
Quality & Durability: Craft meaningful, long-lasting recycled products.
Our Team
A passionate blend of staff, volunteers, and community educators working to scale change from the ground up.
Our History
From a single tweet to a growing movement, our journey reflects what’s possible when passion meets purpose. Here’s how Pheha Plastic grew from an idea into impact, one bottle at a time.
Launch of Pheha Plastic in Morija led by founder Limpho Thoahlane, transforming a viral tweet into a real-world recycling initiative, with early approvals from local institutions.
Featured in The Reporter as “the new recycling buzz,” showcasing early experimentation with shredders and recycling machines, producing items like rulers and tiles.
Hosted students from Ha Matela, offering hands-on plastic recycling demonstrations and environmental education covering the 'Five Rs'—Refuse, Reduce, Reuse, Repurpose, Recycle.
Participated in the EU Beach Clean-Up, documented by video reflections with over 6,000 views, promoting regional plastic waste awareness and collective action.
Recognized among the top two finalists in the Prime Minister’s Sebabatso youth entrepreneurship initiative highlighting leadership in youth-driven environmental solutions.
Founder Limpho Thoahlane featured as an environmental storyteller, with coverage spotlighting her shift from fashion design to leading a green enterprise.
Support the Mission. Shop Recycled, Shop Local.
Each product you buy helps reduce plastic pollution, creates green jobs, and supports environmental education across Lesotho. Thoughtfully made, community-powered, and climate-conscious your purchase has purpose.